I’m a designer and strategist focused on building identities that feel clear, intentional, and quietly confident. For nearly two decades, I’ve worked with founders, teams, and brands to shape visual languages that speak with meaning and move with purpose.

Art Direction & Visual Consultation

Guiding the overall visual tone of a brand, ensuring coherence, style, and creative clarity across all touchpoints.

Brand Identity & Visual Systems

Creating distinctive brand identities that align visual expression with strategic intent.

Design Systems & Guidelines

Building scalable design systems and brand guidelines to ensure consistent application across platforms.

Communication Design

Designing clear, compelling visual assets that communicate brand messages across media.

Packaging

Designing packaging that enhances product appeal and expresses brand character with clarity and care.

Retail Experience Design

Shaping branded environments that immerse audiences and strengthen physical brand presence.